Happy Valley United Hosts Third Annual We Are at the Shore Event to Benefit Penn State Football NIL

Happy Valley United Hosts Third Annual We Are at the Shore Event to Benefit Penn State Football NIL

UNIVERSITY PARK, PA (July 9, 2024) — Happy Valley United, the Name, Image and Likeness collective serving all 31 teams and over 800 student-athletes at Penn State, is hosting the third annual We Are at the Shore on Thursday, July 25 at the Union League National Golf Club in Swainton, NJ to benefit NIL for Penn State’s football student-athletes. The annual event, presented by the Hoover Family and West Shore Home, features three opportunities to connect with Penn State Football’s coaching staff, lettermen and student-athletes.

Businesses and fans can explore sponsorship and ticket options for this event here — happyvalleyunited.com/theshore.

Penn State lettermen scheduled to attend are Brandon Short, Adam Breneman, Michael Mauti, Jordan Hill, Christian Hackenberg, Adam Taliaferro, LaVar Arrington, Jesse Neumyer, Blair Thomas, Kyle Brady and Matt McGloin.

Penn State student-athletes scheduled to attend are Dani Dennis-Sutton, Kaytron Allen, Tony Rojas, D’Von J-Thomas, Tyler Warren, KJ Winston, Harrison Wallace, Nick Singleton, Zane Durant, Kobe King and Julian Fleming.

The evening will be divided into three portions, starting at 6 p.m. with the Penn State Football meet and greet in the Lakeview Room. Guests can bring two outside items for autographs from the Nittany Lions as well as enjoy complimentary appetizers and light refreshments. Happy Valley United will also provide autograph materials.

The reception commences at 6:30 p.m. and features Penn State Football Head Coach James Franklin and his staff along with lettermen. In the ballroom, Franklin along with other coaches and lettermen will lead conversations about NIL and the upcoming season over passed hors d’oeuvres and an open bar.

Beginning at 7 p.m. under the tent on the golf course, the After Party includes entertainment, dinner stations, an open bar and an auction, featuring two paintings by speed painter Cody Sabol. Penn State coaches, lettermen and student-athletes along with guests will enjoy an evening of dancing, photos and conversations.

Happy Valley United’s third annual event at the Jersey Shore symbolizes the growth in NIL support from Nittany Nation.  We Are at the Shore continues to grow each year, which contributed to the decision to include three portions and move to a larger venue.

“Our team looks forward to welcoming Penn State Football fans to the Jersey Shore for the third-straight summer in support of NIL,” said Jen Ferrang, Happy Valley United’s General Manager for Corporate Sales and Development. “The expansion of this year’s We Are at the Shore event reflects the commitment to excellence in NIL by the supporters and our goal is to deliver them an unforgettable night with their favorite coaches, student-athletes and lettermen.”

Businesses and fans can explore sponsorship and ticket options for this event here — happyvalleyunited.com/theshore.

Reach out to info@happyvalleyunited.com with any inquiries and questions.

About Happy Valley United

Happy Valley United (HVU) is the Name, Image, and Likeness (NIL) collective supporting all 31 teams and 800-plus student-athletes at Penn State. Supporters, fans, and alumni who commit their support to HVU are pledging to maximize opportunities for student-athletes to build their brands and engage with the community. There are various ways to get involved, including corporate partnerships, memberships, and charitable contributions. HVU is powered by parent company Blueprint Sports. For more information about NIL partnerships with Penn State student-athletes, visit https://happyvalleyunited.com/ and follow @happyvalleyutd on Facebook, Instagram, LinkedIn and Twitter.

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