State College, PA (June 13, 2024) — Happy Valley United, the NIL collective serving 31 sports and over 800 Penn State student-athletes, announced today that it has partnered with Collectively USA and MiCamp Solutions to help grow the collective’s partnerships through a robust corporate network outreach initiative. The partnership will allow businesses of all sizes to access cost-effective payment processing solutions that benefit Penn State student-athletes' NIL efforts through Happy Valley United.
The staff at Collectively USA has generated $350 million for clients, including $13 million in NIL dollars. A semi-remote consultancy studio specializing in brand engagement and sales, Collectively USA strengthens the footprints of collectives and nonprofits within their communities to forge long-standing connections. Happy Valley United’s partnership with Collectively USA will extend its reach in the community to further educate businesses, nonprofits, and donors across the state and harness their support to benefit Penn State student- athletes.
“Collectively USA and MiCamp Solutions understand the importance of NIL for universities as well as the role collectives play in maximizing opportunities for student-athletes,” said David Romani II, Collectively USA Co-Founder. “Our team looks forward to working with Happy Valley United to ensure Penn State student-athletes excel in the current landscape of college athletics.”
MiCamp Solutions is an industry leader in payment processing technologies, renowned for its steadfast integrity, competitive advantages, and exceptional customer service. By utilizing MiCamp Solutions’ community-driven services, Happy Valley United strengthens the return on investment of its corporate and charity partners as well as members and donors who recognize the importance of supporting NIL opportunities at Penn State.
“Businesses and charities across the country now have a new way to connect with Penn State student-athletes,” said Jen Ferrang, Happy Valley United’s General Manager for Development and Corporate Partnerships. “Our partnership with Collectively USA and MiCamp will increase national awareness and support of NIL at Penn State, thus directly benefitting the Nittany Lions.”
If you, your business or charity are interested in working with Penn State student-athletes through Happy Valley United, email Collectively USA at contact@collectivelyusa.com.
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About Happy Valley United
Happy Valley United (HVU) is the Name, Image, and Likeness (NIL) collective supporting all 31 teams and 800-plus student-athletes at Penn State. Supporters, fans, and alumni who commit their support to HVU are pledging to maximize opportunities for student-athletes to build their brands and engage with the community. There are various ways to get involved, including corporate partnerships, memberships, and charitable contributions. HVU is powered by parent company Blueprint Sports. For more information about NIL partnerships with Penn State student-athletes, visit https://happyvalleyunited.com/ and follow @happyvalleyutd on Facebook, Instagram, LinkedIn and Twitter.
About MiCamp Solutions
MiCamp Solutions is an elite ISO of Fiserv and a member of the prestigious Fiserv Chairman’s Circle. With a known reputation of integrity, competitiveness, and service, they pride themselves on supporting customer needs and finding innovative solutions that maximize profit. MiCamp’s success comes from not only providing a cost-saving and trusted relationship, but from an ever- expanding portfolio of business solutions. For more information, visit https://www.micamp.com/.
About Collectively USA
Collectively USA is a semi-remote hybrid studio focused on building and developing stronger nonprofit, university and NIL communities. Forged together by content creators, sports fanatics, philanthropists and business leaders, the company operates as a consultancy studio specializing in brand engagement and sales dealing with fundraising and donation campaign management for non-profits and for-profit businesses. For more information, visit www.collectivelyusa.com.
