Happy Valley United Hosts We Are... In Philly Event to Benefit Penn State Football NIL

Happy Valley United Hosts We Are... In Philly Event to Benefit Penn State Football NIL

Former Nittany Lion Saquon Barkley & Head Coach James Franklin Headline Guest List of Coaches, Lettermen and Student-Athletes

UNIVERSITY PARK, PA (May 2, 2024) — Happy Valley United, the Name, Image and Likeness collective serving all 31 teams and over 800 student-athletes at Penn State, is hosting We Are... In Philly on Thursday, May 9 at the Bellevue Hotel to benefit the football program’s NIL fund. In the City of Brotherly Love, Happy Valley United will be joined by a wealth of special guests, including former Nittany Lion and current Philadelphia Eagle Saquon Barkley, head coach James Franklin, coaches, lettermen, current student-athletes and more.

Businesses and fans can explore sponsorship and ticket options for this event here — https://happyvalleyunited.com/pages/we-are-in-philly.

The evening is broken down into three portions, starting at 6 PM with the VIP Reception. Guests will enjoy extended conversations and time with Penn State football coaches, lettermen and student-athletes along with a premium open bar and passed hors d'oeuvres.

The Main Reception will commence at 7 PM and be emceed by Steve Jones, the radio voice of Penn State football. Along with appearances from Penn State football guests, the Main Reception features rapping magician and Philadelphia native Mervant Vera, who starred on America’s Got Talent and live painter Cody Sabol, who will auction off two Penn State-themed paintings during the event.

In addition to the two paintings, authentic signed jerseys from Philadelphia Eagle AJ Brown and Philadelphia Flyer Scott Laughton will be auctioned off among other one-of-a-kind items. Guests can enjoy three hours with our special guests as well as music, specialty cocktails, dinner stations and more.

Following the Main Reception, the VIP After Party will be held at the Union League. A select group of guests will enjoy one-on-one time with select Penn State football guests before the end of the evening.

The City of Brotherly Love is home to many Penn State alumni and football fans. Happy Valley United is committed to harnessing the power of Nittany Nation in all corners of the region to unlock unmatched NIL support to the Penn State football program. We Are... In Philly aims to not only directly benefit football student-athletes through NIL but also provide guests exclusive access to their favorite current and former Nittany Lions.

“Philadelphia has always been a dominant region when it comes to support for Penn State,” Jen Ferrang, Happy Valley United’s General Manager for Corporate Sales and Development, said. “Our staff is optimistic that this event will bring unparalleled memories to guests while also funding NIL opportunities for the Nittany Lions. A huge thanks to our special guests for showing their support for the Penn State football program in a new era of college athletics.”

Businesses and fans can explore sponsorship and ticket options for this event here — https://happyvalleyunited.com/pages/we-are-in-philly.

Reach out to info@happyvalleyunited.com with any inquiries and questions.

About Happy Valley United

Happy Valley United (HVU) is the Name, Image, and Likeness (NIL) collective supporting all 31 teams and 800-plus student-athletes at Penn State. Supporters, fans, and alumni who commit their support to HVU are pledging to maximize opportunities for student-athletes to build their brands and engage with the community. There are various ways to get involved, including corporate partnerships, memberships, and charitable contributions. HVU is powered by parent company Blueprint Sports. For more information about NIL partnerships with Penn State student-athletes, visit https://happyvalleyunited.com/ and follow @happyvalleyutd on Facebook, Instagram, LinkedIn and Twitter.

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