Happy Valley United Hosts First Annual Penn State White Out: White Party Event to Benefit Penn State Football NIL

UNIVERSITY PARK, PA (October 8, 2024) Happy Valley United, the Name, Image and Likeness collective serving all 31 teams and over 800 student-athletes at Penn State, is hosting the first annual Penn State White Out: White Party on Friday, November 8 at the newly renovated Nittany Lion Inn in University Park, PA to benefit NIL for Penn State’s football student-athletes. The first annual event features opportunities to connect with Penn State Football’s lettermen and fans.

Businesses and fans can explore sponsorship and ticket options for this event here Support White Out Weekend: White Party | PledgeIt for Charities.

Penn State lettermen scheduled to attend are Brandon Short, Adam Breneman, Michael Mauti, Jordan Hill, Christian Hackenberg, Adam Taliaferro, Jason Cabinda, Jesse Neumyer, and Kyle Brady.

Various Penn State Athletics Head Coaches will be there to support our athletic programs through NIL, including Women’s Basketball Coach Carolyn Kreiger and Baseball Coach Mike Gambino, among others.

The event commences at 7:00 p.m. and features Penn State Football lettermen and Head Coaches. In the main room, opening remarks by Brian Tripp, introduction and remarks by Gary Brandeis, class of 88 and Founder and CEO of Scholar Hotels LLC, including the Nittany Lion Inn. Brief remarks from Dann Kabala and Jen Ferrang will follow.

Beginning at 7 p.m., DJ Rictorwill headline the party for the first hour, and an appearance from the Penn State Nittany Lion will tear up the dance floor. Starting at 8 pm until the end of the event at 11 pm, State College’s very own 80’s band “Velveeta” will headline the event.

Vendors and HVU Partners to attend the event include: Boyd and Blair Potato Vodka which produces Happy Valley Vodka, Hidden Spirits Producing Blue & White Bourbon, New Trail Brewing which produces State Light Beer, Sky Devil Wines which produces our Happy Valley United Cabernet Sauvignon, as well as Shop GLD and Jawns on Fire.

Happy Valley United’s first annual event at the Nittany Lion Inn symbolizes the growth in NIL support from Nittany Nation. Penn State White Out: White Party plans to grow each year, resulting in an annual event for Penn State fans to look forward to, the night before the Penn State Football White Out.

“Our team looks forward to welcoming Penn State Football fans to the newley renovated Nittany Lion Inn for the first annual Penn State White Out: White Party in support of NIL,” said Jen Ferrang, Happy Valley United’s General Manager for Corporate Sales and Development. “The expansion of this year's White Out, event reflects the commitment to excellence in NIL by the supporters and our goal is to deliver them an unforgettable night with their favorite coaches, student-athletes, and lettermen.”

Businesses and fans can explore sponsorship and ticket options for this event here Support White Out Weekend: White Party | PledgeIt for Charities.

Reach out to info@happyvalleyunited.com with any inquiries and questions. About Happy Valley United

Happy Valley United (HVU) is the Name, Image, and Likeness (NIL) collective supporting all 31 teams and 800-plus student-athletes at Penn State. Supporters, fans, and alumni who commit their support to HVU are pledging to maximize opportunities for student-athletes to build their brands and engage with the community. There are various ways to get involved, including corporate partnerships, memberships, and charitable contributions. HVU is powered by parent company Blueprint Sports. For more information about NIL partnerships with Penn State student-athletes, visit https://happyvalleyunited.com/ and follow @happyvalleyutd on Facebook, Instagram, LinkedIn and Twitter.

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